About Optilens

What is OptiLens?

OptiLens is an AI CRO audit platform. It deploys specialist agents that audit your site against seven proven CRO frameworks, price every conversion leak in real dollars using your GA4 data, and rank the fixes by ICE (Impact, Confidence, Ease).

Built for DTC founders, growth marketers, and agencies who need prioritized fixes they can defend to a CFO.

The Problem We Solve

A traditional CRO audit costs $5,000 to $15,000 and takes a month. You get a PDF. You still build everything yourself. Most AI site analyzers read like horoscopes: "Improve your CTA." No framework behind the advice. No dollar value on the fix.

OptiLens is built the other way around. Every issue cites a named CRO principle. Every fix is priced against your real GA4 revenue. Every recommendation is small enough to ship this week.

See how much revenue your site is leaking

Free. No credit card. Results in 3 minutes.

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How It Works

When you submit a URL, specialized AI agents run in parallel:

Orchestrator

Dispatches agents, merges findings, computes the final CRO score

Site Intelligence

Detects site type and picks the right framework weights

UX Vision

Screenshot vision for hierarchy, form friction, CTA placement, mobile UX

Copy

Value-prop clarity, intent match, Cialdini triggers, CTA rewrites

Performance

Core Web Vitals, full Lighthouse, speed-to-conversion impact

SEO

On-page SEO, E-E-A-T, ranking gaps that cost you conversions

Report

Publishes the 40-page PDF and Excel workbook, sorted by ICE

GitHub

Maps findings to code, writes the diff, opens the PR

The result is a comprehensive CRO report with a 0 to 100 score and prioritized issues ranked by revenue impact tied to your GA4 data.

Key Capabilities

  • AI CRO Audits: Comprehensive multi-agent website audits covering UX, copy, performance, and SEO.
  • Revenue Leak Analysis: Dollar-value impact estimates for every issue, powered by your GA4 and GSC data.
  • Full Multi-tab Report: Deep-dive report with PDF and Excel export for stakeholders.
  • Shareable Report URLs: Share audit findings with teammates or clients via public links.
  • Monthly Re-audits: Automatic monthly scans so you catch regressions and measure lift.
  • Multi-Site Support: Audit up to 5 websites on Pro from a single dashboard.

Who Uses Optilens?

DTC Founders

Shopify and headless, $100K to $5M ARR, solo or under five people. Cut your CRO audit cost from $10K to $69/mo.

Growth Marketers

In-house at seed to Series B. Ship weekly A/B tests with a ranked backlog, not a gut feel.

Agencies

Multi-client workspaces, white-label reports, custom scoring profiles. Replace the four-week audit deliverable with a three-minute one.

Our Mission

Every website deserves to perform at its full revenue potential. OptiLens exists to make expert-level CRO audits accessible, fast, and actionable for businesses of every size. Clear data, real dollar impact, and fixes you can ship this week.

Security and Compliance

  • SOC 2 Type II compliant infrastructure
  • GDPR ready with full data subject rights support
  • TLS 1.3 encryption in transit, AES-256 at rest
  • OAuth-based integrations (no credential storage)
  • Row-level security for workspace isolation

Get Started

Start free. No credit card required. Run your first audit in under 2 minutes.

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